Miami, Florida(Hexa PR Wire–November 25, 2025)–Brandy Morton, B2B SaaS growth strategist and Fractional Head of Marketing, joined The Michael Peres Podcast to discuss building demand generation engines without “growth hacks,” using LinkedIn as a real-time research lab, and applying AI pragmatically while keeping marketing human in technical, regulated markets. The conversation covered practical CRO lifts, partnering with developers and creatives to ship faster, and how to meet buyers where they are—Slack, DMs, communities—while aligning revenue outcomes with clear positioning and execution.
About Brandy Morton
Brandy Morton is a marketing leader with 20+ years of experience helping B2B SaaS companies scale through revenue-driven strategy and precise execution. She specializes in GTM, demand generation, CRO, and brand positioning, aligning sales and marketing to deliver measurable growth across startups and global enterprises.
About Michael Peres
Michael Peres (Mikey Peres) is a serial entrepreneur, software engineer, journalist, and author. He has founded multiple media and technology ventures and serves as Chief Editor for several publications.
About The Michael Peres Podcast
The Michael Peres Podcast features concise, neutral conversations on technology, entrepreneurship, society, and current events.
Contact Information
Brandy Morton: Email
This article was originally published at: https://hexaprwire.com/brandy-morton-joins-the-michael-peres-podcast-to-build-human-centered-b2b-demand-gen/
