The business world has always been cutthroat. All too often, it demands that investment companies adapt to a changing market or be left behind forever. Dré Villeroy, founder of the innovative private equity firm Beyorch, has taken his company in a radical new direction.
Beyorch (a portmanteau of the phrase “beyond rich”) began life as a firm building its value by acquiring cash, gold, and bond assets traditionally. Now, Villeroy has shifted his focus to acquiring established businesses across multiple industries. He funnels investment capital toward company development, and in return, investors receive an 8% annual return.
What was it that made Villeroy decide to take Beyorch in a new direction? He took inspiration in part from large holding companies. “They just own companies,” Villeroy says. “They can’t fail because they own the whole company. They give them a capital infusion during the time of the acquisition, make sure they have a solid CEO, and just let them do what they do. I believe that’s one of the best business models because it’s been tried and tested — and it works.”
This business model is uniquely stable, making it a realistic choice in a climate of economic uncertainty. When a firm like Beyorch acquires an established business, there’s far less risk involved than there is when starting a new one. While the firm aims to grow the companies it acquires, Beyorch gets a head start from these companies’ existing customer and employee bases.
Beyorch also acquires companies spread out across countries and industries. This kind of diversification helps mitigate losses in the event a particular sector or geographic region suffers a surprise downturn. Beyorch’s business model is also easy to scale. As current holdings grow and generate greater profit, they can simply purchase and grow another.
However, Beyorch’s business model isn’t a carbon copy of what others have done before. “That’s our strategy, but no one really cares about the middle class other than ‘invest at your own risk,’ right? If we win, you win. And if we lose, you lose,” Villeroy continues. “But it’s more like this: We’re going to win, so how do we guarantee without saying we can guarantee it? Through a promissory note.” With billions on the line, we ensure that every measure of diligence, risk assessment, and financial strength is rigorously upheld.
Beyorch’s shifting business model and promise of relatively high returns also aim to build investor confidence. And while Villeroy acknowledges that there’s no sure thing in the investment world, he believes that Beyorch comes pretty close. “Any investment carries some level of risk,” says Villeroy. “It can be low-risk, but there’s still some kind of risk. I believe that Beyorch holds even lower risk than the big investment banks because we’re giving an absolute return through an investment promissory note.”
Even in the midst of one pivot, a good business leader is always looking for the chance to pivot again. “We’re building an AI-powered trading software in the crypto arena,” says Villeroy. “It’s an app for people who don’t even know how to analyze markets. They will be able to trade confidently in the crypto markets with AI. We call it ‘Beyorch intelligence.’”
There’s no word yet on the app’s release date, but one thing is for certain: Beyorch is a company to watch.
Learn more about Beyorch on LinkedIn, Instagram, and Facebook.
