November 4 — As global investors, including those with crypto and digital asset portfolios, continue diversifying into real-world assets, Greece’s Golden Visa program is seeing a notable geographic shift. Immigrant Invest analysed data on the program and found that investors seeking residence through property purchase are turning their attention away from Athens and toward the country’s island regions. In particular, Crete is gaining more and more attention.

Despite this trend, Athens remains investors’ favourite, as seen on the graph. Buyers are drawn to its steady rental market, strong resale options, and year-round demand from tourists, students, and professionals.

Properties in Athenian central areas remain easy to sell. Moreover, the cost of them is rising on a year-on-year basis.

Rental income is reliable, as presumably around 35% of Athens residents rent properties. Gross yields are around between 3 and 5%. However, in 2024, Greek authorities announced restrictions on renting out properties short-term in several central districts of Athens.

As a result of this ban, investors seeking fresh permits are turning their gaze to regions where no such caps exist, one of which is Crete. As shown on the graph below, in 2024, the demand for properties in Crete rose by 7% in comparison with 2023.

One of the key advantages of properties in Crete is stable rental income. Coastal apartments and villas can offer high season yields of 5—7%, due to high tourist numbers and growing digital nomad demand. Unlike smaller islands, Crete has a broader economy and better infrastructure, which adds to its appeal. For global investors, particularly those coming from the digital economy and crypto sectors, such fundamentals provide a tangible, yield-bearing counterweight to volatile markets.

Corfu is the third most popular Greek destination for property buyers. Even though interest in Corfiot properties did not grow over the past year, the island continues to attract investors. It is a major tourist destination, so demand for rental properties is high during the peak season, yielding a profit of up to 7%.

“We’re seeing a clear shift in investor sentiment,” says Zlata Erlach, Head of the Austrian Office at Immigrant Invest. “Following the tightening of short-term rental regulations in Athens, interest starts moving toward regions with a more stable regulatory environment. Crete stands out thanks to its strong tourist appeal and yield potential.”

I would advise investors to look beyond income figures. Consider liquidity, infrastructure, and how consistently the region attracts travellers year after year.”

About Immigrant Invest

Immigrant Invest is a consulting company working in the field of investment immigration since 2006. We helped thousands of people from all over the world to obtain residency by investment in Greece and beyond.

Media Contact
Zlata Erlach
+356 2033 0178
[email protected]

This industry announcement article is for informational and educational purposes only and does not constitute financial or investment advice.